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Ippo Makunouchi is a timid but hardworking boy who spends most of his time helping his mother with their charter fishing business. Ippo mostly kept to himself in school, and was always picked on by bullies as a result.

Makunouchi Ippo is an ordinary high school student in Japan. Since he spends most of his time away from school helping his mother run the family business, he doesn't get to enjoy his younger years like most teenagers.

From Baka-Updates Manga: Throughout his childhood, Makunouchi Ippo has always been picked on by his fellow classmates. Long hours helping his mother run their family business, a fishing boat store, has left him without the time to make friends, and so he remains an introverted loner, doomed to be beaten day in and day out.

In a world where being born with superpowers called a “Quirk” is the norm, a quirkless regular middle schooler Izuku Midoriya dreams to join the band of heroes that he grew to admire and love, and save the world. Despite being constantly bullied by his schoolmates for having no quirks, he does not give up on his dream and turns his attention into meticulous data gathering about the heroes instead.